Some beauty buys just hit different. They're not cheap, but they earn their keep - whether they save your hair from chaos, make your skin feel stupidly smooth or just make you feel a bit fancy on a Monday morning.
We're talking high-performance, high-reward formulas that live up to the price tag. From lush hair heroes to glow-up skincare, here are six products we think are worth splashing the cash on.
- THE MASK
The rehab your hair's been begging for. Iles Formula's deeply restorative mask delivers instant softness, hydration and gloss, especially for colour-treated or heat-stressed hair. Think of it as skincare-level luxury, but for your strands.
- THE BRUSH
The forever brush! Yes, it's pricey. But Mason Pearson's iconic, handcrafted brush lasts decades and genuinely transforms your hair. It distributes oils from root to tip, boosts shine and detangles like a dream without breakage. A heirloom-level beauty tool.
- THE SERUM
A body serum that behaves like a facial. This cult-fave is loaded with gentle yet effective exfoliants to smooth keratosis pilaris, fade pigmentation and refine skin texture. It smells expensive, because it is. But it's cool to support local beauty small businesses!
- THE TOOL
A blow-dryer and hot brush in one, this game-changer dries and styles at the same time - so you can get the shine, body and bounce of a salon blow-dry, at home. Itmakes getting ready faster, easier and honestly, more fun.
- THE SKINCARE
Rich but never greasy, this cushiony cream floods skin with hydration, calms redness and boosts glow with marine actives and niacinamide. An even smarter investment? Getting the refill, too.
- THE TREATMENT
This luxe, featherlight serum strengthens from the inside out, creating a protective shield around fragile strands to reduce breakage and boost resilience. Like a daily multivitamin for your hair, helping it grow longer, feel stronger and look glossier over time.
