Powder Power
Powder Power

Everyone is on their own unique journey to finding the hair of their dreams, and if you have super fine or silky straight hair you will totally understand the never-ending search for that magical volumizing! texturizing! beautifying! hair product that doesn't have your hair falling flat by lunchtime.

Let's breathe some life and add a little texture into your fine locks (because let’s be honest, who isn’t looking for that?), we have your new secret weapon…

Volumizing powder! It will give you a natural-looking lift without weighing hair down or leaving any residue. If you’re not on to it already, then we promise this is the answer to big hair all day long!

Who can use it?
Volumizing powders are ideal for hair that doesn’t hold a style, flat and fine hair, greasy hair and if you have big hair that needs even bigger body, you can use it too.

How do I use it?
Powders are versatile in application depending on what style you’re going for / personal preference. They can seem pretty intimidating and scary to apply but we have a few handy tips to get you puffing like a pro.

Always begin with dry hair, you will want to work in sections where you plan to apply the product; on your roots around your crown - for a lift, or onto the lengths – for added texture.

Gently shake the bottle and either tap lightly or spray the powder on to hair - a little goes a long way too, so don’t go overboard otherwise you might end up with hair the texture of candy floss - You can also put the powder in your hands, rub them together and apply to hair that way. tip start with less and work more product in until you’re happy with the result.

Using your fingers, massage or scrunch where you have applied to activate the product, and for all over expansiveness you can brush the powder through.

Throughout the day, re-activate the product using your fingers to scrunch or tousle the hair – it’s the gift that keeps on giving really!

Here are 5 volumizing powders we think you should try out


Haze is a styling powder that will give you volume and texture with a matte finish. It's easy to use, with a pump that distributes fine mist for general or targeted application.


Instant volume and workable texture that will last all day and into the night. This Is A Texturizing Dust will hold your look in place, offer luxurious fullness and refreshes day-old blowouts without leaving any residue.


An instant poof in a jar! It's a perfect little pink puff that creates textured, casual volume that we all love. Through its cute smiley face lid, you can easily control application and build body with ease.


Get on top of the world with Skyline, a dry shampoo powder that will dramatically refresh and elevate fine hair.


Reach new heights with Oribe's texturizing root-lift powder. It instantly adds a buildable grip, that makes hair easy to style, and stay like that! Perfect for amplified updos and dramatic volume.