Stories Feature
10 Things We Love About NOTO
  1. All about community

Community is a fundamental piece of the NOTO brand – It’s a celebration of authenticity, self-expression, individuality and beauty. Check out their IG or YouTube to meet cool people, watch cute how-to-use product clips and heaps more – it’s a nice place to spend some time.

  1. NOTO is for everyone

The gender-inclusive beauty brand has created a line of products for everybody and every body part.

  1. Multi-Bene colour on the go

These multi-use pops of colour can be used anywhere on your face to create a bit of depth; cheeks, lips and eyes. The colours allude to a cool, grungy, 90s vibe; from brown tones and deep wine reds to lusty sheer pinks. They go deeper to bring you skin food vitamins and protectants to heal and hydrate, they are the ultimate pocket pals in a handy twisty tube.

  1. Here, there, everywhere.

Who doesn't love a multi-use product? You love it so get the very most from it! NOTO's serums and oils are made to be used on your hair-anywhere, and skin and the colours can be used anywhere on the face. The natural, vegan ingredients make them safe to use wherever, on all skin types.

  1. Major #notoglo

If you've checked out NOTO’s IG, you will have laid eyes on all the beautiful faces shining back through your phone screen. Everyone is literally glowing and that’s what we love to see; happy faces, radiant skin and a healthy glow-up, thanks to NOTO's nourishing scrub, oils and serums.

  1. Sensuous scents

Scent is an important element in the formulation of NOTO products. The ingredients selected not only benefit the skin but they smell amazing, and we're down for a full-body sensorial experience! How good do these sound?

Rooted Oil for body and hair; deep yet subtle undertones of smoke, wood, and earth, Palo Santo with hints of Bergamot and Cardamom that give this scent layers of grounding.

Agender anywhere hair and body oil has a scent of Vetiver and lavender combined to create a smokey yet sweet aroma.

  1. Agender Oil Giveback

Agender Oil is NOTO's giveback product, they have raised over $25,000.00 to date and we think this is admirable. A percentage of the profits from sales are donated to rotating charities, organizations and social causes such as Planned Parenthood, LGBT Youth Center, Woman's Center DTLA, BLACK LIVES MATTER, and more.

  1. Plant-based formulations

NOTO is powered by Botanics; the uncomplicated formulas are made using high-performing plant-based ingredients – no nasties here! Some of these ingredients include Argan Oil, Marula Oil, Lavender, Palo Santo, Walnut Dust and Wild Carrot to name a few. Each ingredient plays a part to hydrate, regenerate, heal and soothe, provide the skin with anti-ageing, anti-inflammatory benefits and so much more.

  1. Conscious Identity

NOTO are fully transparent in their shift toward reducing their environmental footprint. Where are they at you wonder? The boxes are recyclable, biodegradable, and locally sourced. The bottles are made of glass with recyclable caps. The stick applicators are BPA-free and made from 35% post-consumer recycled material, and they are 100% recyclable when clean.

  1. Noto is available at colleen

The best bit of all? You can now get your NOTO fix from We are so excited to bring it to you! Go forth and glow. Shop NOTO here.

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